Maartje Slijpen

Department: Man and Communication


Scale is a factor in the way we experience the world around us; size and our perception of it depend on context. An example: an oversized billboard may be an eye-catcher in a Dutch meadow, but amid the visual hullabaloo of Las Vegas it can be completely invisible. Using scale to convey a message affects the way this message is received. Maartje Slijpen demonstrates the mechanism with a project which includes a space that plays with our perceptions of size and place. Once inside, the dimensions seem to shift. Step outside again, and you wonder why you were so thrown off.

Copyright Design Academy Eindhoven

Copyright: Design Academy Eindhoven